What marketing methods does your brand use? If print, digital and social methods only come to mind, our team is here to change that. Multisensory marketing experiences are underutilised tools. They can make a tremendous impact on your brand and how audiences interact with it. Launch your brand into a league of its own with our expert developed branding services.

Step into the world of S.O.H Group

The S.O.H Group provides a whole host of multisensory branding services across the borders of Southern Africa and the UK. Our offerings supply sound, sight and scent branded experiences, as well as a few others with our sister companies.

Sound

Invite your audience to ride the soundwaves of your brand with specialised auditory offerings. Our team provides a range of audio solutions designed to segue listeners straight into the heart of your brand.

Mood music

Selecting a sound for your brand? Enter our sound library’s wide range of music genres for a vast largest commercial and directly licenced music collections. Capture the energy your business shares with others through our mood music. This solution is a flexible, reliable and specialised application for in-store audio marketing. Our state-of-the-art music software player is custom-created for in-store music solutions. Showcase and control your music, messaging and overall in-store audio experience.

Telephone on-hold

This solution transforms your caller’s wait time into a positive, memorable and meaningful experience. Capture the attention of callers while they are on hold. Tailormade, cost-effective tools revolutionise your telecommunications and bring your brand to life. Our offerings include:

IVR voice prompts

Direct your callers to the right departments efficiently using our IVR voice prompts. This will optimise your caller engagement and reduce dropped calls.

After-hours answering

Have peace of mind with after-hours callers with our answering services. This solution picks up incoming calls after hours and relays a tailormade message to the caller.

On hold marketing

While your callers are waiting, use this precious time to simultaneously boost your brand. On hold marketing increases sales, educates callers about new products or specials, creates a professional image and builds brand awareness. You choose a voice and we’ll craft your brand’s unique messages.

Voice artists

Browse our database of a wide range of professional local and international voice artists to find a voice that suits your brand. We source artists fluent in local and international languages.

Recording studio

Our recording studio offers in-store audio solutions and services to give your customer experience strategy a voice. Record and create anything from playlists and recordings to radio ads, voice-overs, and audiobooks. Plus, we mix, edit, dub, and more.

Sight

Under sight services, we establish the look of your brand with a variety of materials, screen equipment and visual content. 

Visual works

Our team delivers a whole range of branded media, from eBooks and marketing materials to content creation and video production. We generate personalised products and turnkey solutions. We also offer customisation, support, and maintenance suitable for a variety of outputs and uses.

Digital signage

Take your visuals from static to dynamic with our comprehensive suite of digital signage software solutions.

Digital menu board

Make your menu come alive with award-winning graphics. Dynamic displays promote add-ons, feature seasonal items and trigger impulse buys for maximum return on investment.

Standing panel

Feature captivating displays in storefronts, aisles, changing rooms, till points and other locations. Choose to share product information, trading hours, important announcements and updates.

Custom screen displays

Take your brand to a whole new sensory level by creating an experience your customers will never forget. Try tiled displays with multiple screens or create entire video walls. Make a lasting impression with professional hardware, software, and installation.

Digital marketing

Develop your online brand identity with a unique marketing plan for your business. Our digital marketing solutions start by identifying your pillars of communication, researching industry-related macro-trend documents, and creating unique social media plans. Once we’ve established the initial set-up, we create content and develop websites. And, we can continue to manage social ads and engage with your online communities.

Scent

Tap into memory, trigger emotive responses and build a unique brand through the subtleties of scent.

Fragrances

Create memorable experiences with lasting impressions using distinct aromas. Our fragrance collection favourites like coffee and chocolate, enticing vanilla cinnamon and custom signature blends. Entice, captivate and make your mark on your audiences with a bespoke brand experience designed to set you apart.

Scent your space

Achieve the ideal atmosphere with programmable cold air micro-mist scenting diffusers without residue or stains. There is a diffusing system for all your unique scent marketing needs. Our technology covers spaces from hotel lobbies, recreational clubs, and retail stores — up to expanses like movie theatres and superstores.

Bespoke Scenting

Set yourself apart with an exclusively designed fragrance. We work closely with brands to determine the type of environment to be scented, the desired ambience, the target audience and the overall goal of scenting. With this process, we tailor the scenting experience to suit your brand. 

Explore our sister brand offerings

In addition to our S.O.H Group sensory branding services, our sister companies provide further offerings for a distinctly sensory experience.

S.O.H Collections 

Enter an exclusive scenting sensation with one-of-a-kind luxury fragrances. S.O.H Collections crafts beautifully presented hand-poured soy wax candles, candle accessories, scenting units, scents, and reed diffusers. Designer boutique spaces and homes will never be the same with swoon-worthy scented experiences. 

S.O.H Pure

Purify and prevent airborne diseases from spreading with S.O.H Pure’s sanitising systems. Choose from aerial to surface sanitisers for the ideal decontaminating solution.

Captivate audiences with sensory branding services

Ready to evolve your brand with professionally tailored branding services? Contact our team of multisensory marketing experts to enhance your brand in any space.